I love eye candy, I mean who doesn’t? When I saw these beautiful cakes from Eat Cake and Be Merry, I knew I wanted to know more and see more…  Well after exchanging a few emails with Liz I decided it would be neat to ask her a few questions. I’ve always been intrigued on how people start their business… and this was a great way to find out :)

How did you come up with your company name?
When I was trying to name my business, the phrase “Eat, drink, and be merry” came to mind because it encompassed such a great action (eat) and emotion (merry).  So I wanted to adopt the vibe for my business because I think its pretty natural for everyone to be merry after eating some delicious and beautiful cake!  Hence EatCakeBeMerry.

What made you start this business – the major turning point?
After I finished culinary school in San Francisco, I came to New York and had the opportunity to work with some renown cake designers.  Then I got married and stepped away for a couple months, which is the period when I truly realized there is no other job I’d rather do.  So I started making cakes again for family/friends and from there it organically blossomed into my own venture.

What inspires you?
I’m a very visual person so most of what I see in my day to day life inspires me.  Stationary, department store displays, greeting cards, magazines, scrapbook/craft supplies, clothing, jewelry/accessories, buildings, product packaging,…you name it.  I’ve made cakes adapted from designs on a 3-ring binder and even bed sheets from Anthropology.

What is the best part about your job?
The best part of of making cakes all day is getting to eat the scraps :)   Really, it’s being able to translate a couple’s personality and interests into a meaningful and unique cake for their special day.

Whats the process?
The process starts off months before the event with a consultation, which is when I get to know the bride and groom.  There we collaborate to create a great design and chose flavor combinations.  Few days before the cake is due, we start making the decorations, baking/building the tiers, and the day before the event we assemble the final product, which is then ready to head over to the venue.


Tell us a little about yourself, to get to know you more

I’m a midwest girl at heart.  I spent half my childhood in Ilinois and the other half in Michigan.  I went to Univ. of Michigan and was studying to be either a dentist (always wanting to work with my hands) or a math teacher until I discovered cake design the summer of my sophomore year.  As soon as I graduated, I headed to SanFran to learn more about baking/pastry then went to New York City because that’s were my finacee at the time was.  After a year there, I got married and moved across the river to Jersey, which was a great decision because now I get to awe over the NYC skyline every day :)

Thank you so much Liz for participating in the mini-interview. Hopefully the readers will appreciate your cakes even more (if that’s even possible) I wish you lots of success and I can’t wait to feature your cupcake designs when you will launch them :)

Be sure to check out her blog for the latest updates. Shes also on twitter for you tweeps ;) @eatcakebemerry

Posted by: with 3 comments

Comments

  1. I love these edible works of art! Thanks for the interview-I love to hear where others gather their inspiration.

  2. The blue dot cake is my favorite. I’ve always been in love with the color blue and dots so this is the perfect marriage.
    Congrats on the new blog. The new “Glamour This” graphic at the top with 4 inch heels is definately your style :-)
    On a personal note, I run a wedding blog and would be interested in exchanging links with you on your blog at blushink.com/blog & glamourthis.wordpress.com. It seems like it could be mutually beneficial for our website visitors.
    In closing, I also have a quick business related question. Friends of mine over at Exclusively Weddings are interested in being listed on your blog or website under a category at “My “Glamorous” buddies” on your website for their “wedding invitations”.
    They can pay a one time insertion fee for your trouble by Paypal. If not interested in that they could also provide a helpful article on wedding invitations for your website to assist your visitors. I’m sure their open to any other ideas you may have too.
    Look forward to hearing back from you!!

    Sincerely,
    Leslie Jenkins
    Editor
    “Chains do not hold a marriage together. It is threads, hundreds of tiny threads which sew people together through the years. That is what makes a marriage last”

  3. Abby Barnes says:

    I absolutely love all of your work. I want to get into cakes and I was wondering what culinary school had you attended in San Francisco? I have been looking at many but I would like to hear from someone who has been to a culinary school and might recommend the one you think is best.

Leave a response






Please type the characters of this captcha image in the input box

We don't like spammers... so please type the characters in the input box

Notify me of followup comments via e-mail. You can also subscribe without commenting.